No one likes a lazy internal link. If you’re going to put the time and effort into building internal links, you need to do it properly and make sure that your links are doing what they’re supposed to be doing: working hard to improve your SEO.
In previous posts we’ve written about why you should use internal links, how not to use backlinks and how we really want you to use backlinks. We’ll continue on with our linking and SEO themes with a deep dive into how you can make sure your internal links are working for you and not against you. So, without any more preamble, let’s get to it (we’re guessing you skipped this paragraph as it is anyway…). Read more