Know Your Digital Marketing – Rekindle Your Love for Super Mario Bros

It’s a been a rough week following the latest events in the news. We hope this list will help get your mind focused on something else. We think you’ll find the posts interesting and thought provoking.

We’ll ease you into it though. Did you know that artificial intelligence researchers love Super Mario Bros? Maybe not as much as we did when we were kids but they do love it. It’s not what you think. It’s actually for the same reasons we all used to play the game. (Header image courtesy of Vice.com.)
http://motherboard.vice.com/read/why-artificial-intelligence-researchers-love-super-mario-bros

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Social Media Planning for 2016

How’s Your Social Media Working?

We get it. We’ve worked with a lot of clients (some big, some small) on their social media strategies. It is not easy. Social media requires more than a few posts and a few responses to customer questions. Your customers and prospects are looking for more. They want content that provides value and they want you to engage with them on social when they have a question or concern. That engagement needs to be in a hurry. It can’t wait until tomorrow or the next day.

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20 Know-Sweat Marketing Strategies PDF

Have You Started to Plan for 2016? Digital Marketing Strategies for 2016

We know the feeling. It’s hard to believe it’s November. Christmas decorations are starting to show up everywhere you look.

That means that, if you haven’t already, it’s time to start planning your marketing and advertising activity for 2016. A lot has happened over the past year — mobile has finally taken over, social continues to expand, brands are being rewarded for the ability to tell great stories and ad blocking is changing the landscape for digital media. It’s a lot to consider and remember, for that matter.

We’ve put together a planning guide that we think can help no matter where you’re at in your planning process. Our 20 Know-sweat marketing strategies for 2016.

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Once you’ve had a chance to review, if you have any questions or would like further detail, don’t hesitate to contact us. We’re happy to help provide clarification or work with you as you detail out your plans for 2016.

Let Know Agency be the first to say Happy (almost) New Year!

A Long Time Ago… (It’s not the new Star Wars trailer but we think you’ll like it.)

Although if we did have access to a new Star Wars: Episode VII – The Force Awakens preview, we surely post it here. Our subject is a reference to our last post. We have to admit. We’ve done exactly what we tell our clients not to do.

It has been at the good fortune of our clients. While we haven’t been thinking about Know Agency and our content sharing, we have been creating some great work for our clients. That work has been recently added to the website and you can see what we’ve been up to here. Read more

B2B Marketing

The Evolving Space of B2B Marketing

Marketing isn’t what it used to be. Particularly when it comes to B2B marketing, things have evolved and changed. For many folks, it’s easy to get stuck in the “if it’s not broken don’t fix it”thinking. But as you likely understand, this type of thinking and working will simply not work in this age of multifaceted marketing strategies. Read more